Books by Po Bronson, Ashley Merryman

The authors are Po Bronson and Ashley Merryman and the Amazon link is here .  If you’re like me, by this point you have “popular behavioral economics book” fatigue.  Still, I bought and read this one through.  It doesn’t fall into the “designed to erase all doubts” category, but still it has some interesting ideas which you won’t find in the other popular behavioral economics books.  I am glad I bought and read it.  Here is one bit:

That is from the new book NurtureShock , by Po Bronson and Ashley Merryman, which I found interesting at times.  "Interesting enough to read" is perhaps its category.  Here is a WSJ review .